Performance-Based Marketing That Works

We get it—marketing agencies talk a big game, but how many actually deliver? At The Marketing Cohorts, we do things differently. As a performance-based marketing agency, we ensure you only pay for results. That means no overpriced retainers, no generic strategies—just tailored marketing that works for your business.

About Us

Welcome to The Marketing Cohorts, where we share the risk and the rewards. No hourly billing, just results-driven growth.

Our Mission

Our mission is to empower small businesses with data-driven, performance-based marketing that delivers measurable results – minimising risks while maximising growth.

Why We Exist

Our founders, Michael and Yolanda started this agency after witnessing first-hand the struggles small businesses face in the competitive digital landscape. Inspired by the entrepreneurial spirit, our team is dedicated to making a meaningful impact on our clients’ growth and success.

Why Choose Us

We’re not just another agency; we’re your growth partner. Our performance-based model ensures you only pay when we deliver results. With a small retainer to cover essential costs, we ensure our work brings real, measurable value before you invest more. No empty promises – just real business growth.

SEO

Boost your website’s visibility on search engines and attract more organic traffic.

Google Advertising

Drive targeted traffic to your site with cost-effective pay-per-click campaigns.

Full-Service Marketing

Seamlessly moves buyers from awareness to action and brand loyalty.

Accredited by the best

How We Do It

Our Approach

We pride ourselves on a tailored approach that meets the unique needs of each client. Leveraging the latest technologies and data-driven strategies, we create bespoke marketing plans that deliver measurable results.

Customised strategies

Every business is unique, and so is our approach. We create tailored marketing campaigns that align with your goals, industry and audience.

Data-Driven, No Guesswork

We don’t rely on gut feelings. Every decision we make is backed by data, ensuring maximum return on investment.

Frequently Asked Questions

What services does The Marketing Cohorts offer?

We offer a range of performance-based digital marketing services designed to drive measurable growth for small businesses. Our core services include:

SEO – Long-term strategies to increase organic visibility and traffic.
Google Ads (PPC) – Targeted campaigns for high-intent lead generation.
Full-service Marketing – A complete marketing solution combining SEO, Google Ads, Social Media Marketing and Email Marketing into one cohesive strategy that guides potential customers from awareness to conversion and retention.

Whether you need support in one area or want an integrated solution, we customise every strategy to suit your business goals.

How much do your digital marketing services cost?

Our pricing model is performance-based, meaning you only pay for results-not empty promises. We charge a small monthly retainer to cover essential running costs (especially for SEO and other long-term efforts), and the rest is based on performance bonuses tied to agreed outcomes. This ensures your investment is tied directly to growth-and that we’re as committed to your success as you are.

How do I know which service is right for my business?

We start with a consultation to fully understand your business goals and needs. From there, we recommend the most effective services to ensure you achieve the best possible results. Feel free to reach out for a no-obligation chat to discover which services are best suited to your needs.

What makes The Marketing Cohorts different from other agencies?

We’re not your typical agency. Here’s what sets us apart:

✔️Performance-Based Model: You don’t pay us just to stay busy – you pay us when we deliver results.

✔️Risk-Reduce Engagement: with our shared risk approach, we’re invested in your success from day one.

✔️Custom strategies: Every campaign is tailored specifically to your business and your audience.

✔️Full-Funnel Focus: Our full-service offering ensures every part of the buyer journey is optimised – from first click to long-term customer loyalty.

✔️Small Business Specialists: We understand the challenges small businesses face and design strategies that are lean, agile and growth-orientated.

Do I need to sign a long-term contract?

We don’t believe in locking you into rigid, lengthy contracts – but real growth takes time, especially with services like SEO and full-funnel marketing. For that reason, we recommend a minimum commitment period (typically 3 to 6 months) so our strategies have the time and space to generate meaningful results. That said, flexibility is built into our approach. We’ll keep you in the loop with regular updates, transparent reporting and performance tracking – so you always know where your investment is.

What industries do you work with?

We proudly partner with small businesses across all sectors because our mission is your success. We take the time to understand your business and deliver strategies that drive meaningful results. Whether you’re in beauty and wellness, healthcare, professional services, or any other industry, if you are a small business, we’re here to support you.